| The Buying Club Model. |
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| • | Consumers form
groups to purchase |
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| goods in bulk
in order to save money. |
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| • | Advantages: Doesn’t take much capitol |
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| to start. Can result in considerable cost |
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| savings. |
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| • | Disadvantages:
Does not work well for |
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| customized
equipment. Hard to find |
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| enough people
wanting to purchase |
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| equipment. |
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