Skip to Content RESNA Catalyst Project - providing technical assistance to AT Act entities


Developing a Marketing Plan for Your Loan Program - December 4, 2006 - Components of a Marketing Plan Handout

Description: This information sheet lists the components of a marketing plan - the product, the brand, the goal, the position of the product in the market, the competition and how to measure success.
Author: Mary Virtue
Year: 2006
Parent: Developing a Marketing Plan for Your Loan Program - December 4, 2006
Audience: General Public
Keywords: Marketing, Planning, Teleconference
Document Type: Marketing Materials,Teleconferences
Available Formats: rtf