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Part 1 Value of a Marketing Plan and Creating a Brand - December 14, 2010 |
| Description: Mary Virtue of Cornerstone Consultants sets the stage for preparing a marketing plan. It touches on the importance of a plan and the components. Discussion also touches on the question of branding one service versus branding all the program services. |
| Author: RESNA Catalyst |
| Year: 2010 |
| Parent: Developing A Comprehensive Marketing Plan |
| Audience: General Public |
| Keywords: Outreach/Marketing, Teleconference |
| Document Type: Teleconferences | Available Formats: rtf mp3 |